Consider this story shared by a woman in a workshop I was teaching on motivation.

While taking her normal elevator ride up to her office she found herself alone with the CEO of her company, whom she had never met. As she explained, “My heart raced. Should I introduce myself? When will I ever have another chance like this? But what if I make a bad impression?”

By the time the woman could gather her thoughts and decide what to do, the elevator stopped, the CEO stepped out, and the moment was lost. As she rode up the final few floors she was flooded with emotion.

“I was shaking. I was sad—disappointed—mad—frustrated—angry. I couldn’t believe how one person entering the elevator and not saying a word could generate so much negative emotion in me.” The woman said it had been a horrible way to start the day.

What caused all of the mental anguish? Real and perceived power. Without the woman’s perception of the CEO’s power, the dynamic in the elevator would have been far less tense for the woman. Research bears this out.

Dr. Drea Zigarmi, Dr. Taylor Peyton Roberts, and I recently completed research on how a leader’s power affects people’s motivation. We found that leaders at all levels need to be mindful and clear about the types of power they have and use. Our findings showed that the use—or the perceived use—of leader power usually results in people experiencing suboptimal motivation. Let’s take a closer look.

In 1959, social psychologists John R. P. French and Bertram Raven described five bases of power that are typically in play in the workplace.

• Reward power: A leader’s power to promise monetary or nonmonetary compensation or incentives.
• Coercive power: A leader’s power to use threats and punishment.
• Referent power: A leader’s power that causes followers to want to identify with, be associated with, or to believe in the leader.
• Legitimate power: A leader’s power of position or title that gives the leader the right to request compliance from another individual.
• Expert power: A leader’s power that comes through depth and breadth of knowledge.

Why are perceptions of power so important to understand? Because of their impact on motivation. A leader’s use of power can undermine people’s need for autonomy, relatedness, and competence (ARC)—the three psychological needs required for people to thrive, produce, and sustain high performance. Because people can potentially perceive their leader as having power over them in any of these five areas, you could be undermining people’s motivation and not realize it.

Here are insights on how to use your five bases of power more wisely:

• There are two types of reward power—impersonal and personal. Consider how you are using impersonal reward power to grant special benefits, promotions, or favorable considerations. Think about how you might be using personal reward power to influence employees’ feelings of being accepted, valued, and liked by you. Misuse of either leads to suboptimal motivation.
• Understandably, the use of coercive power usually results in a negative relationship—and suboptimal motivation in those you lead. Coercive power creates a workplace where people waste emotional energy to avoid suboptimal motivation.
• If referent power becomes too important, it can result in people who are afraid to disagree with you. It might surprise you to discover that when employees report managers exhibiting referent power, they also report experiencing suboptimal motivation because of their dependence on that leader for their internal state of well-being.
• Even legitimate power—often referred to as position power—can be misused when it is perceived as “Do this because I tell you to.”
• Finally, while expert power won’t necessarily result in people’s optimal motivation, withholding it can put them into suboptimal motivation.

As my colleague Dr. Drea Zigarmi so aptly puts it: “Power is very precious stuff. It entices the leader into flights of self-delusion and separateness from those they lead.”

Over 125 years ago, Lord Acton wrote the famous line, “Power corrupts and absolute power corrupts absolutely,” and the less famous line, “The sole advantage of power is the ability to do more good.” Based on our research, we might follow with this advice: Let go of your dependence on power to get work done. Instead, consider your power as an opportunity to do more good by developing ARC-supportive skills to understand, appreciate, and respond to people’s psychological needs. You will create a workplace where people are optimally motivated to achieve results and have the energy, vitality, and well-being needed to sustain those results. Powerful!

About the Author

Susan Fowler is a senior consulting partner with The Ken Blanchard Companies, co-creator of the company’s Optimal Motivation and Situational Self Leadership training programs, and the author of the bestselling book, Why Motivating People Doesn’t Work … And What Does: The New Science of Leading, Engaging, and Energizing.

And while it’s good that we’ve made progress, we still need to keep moving if we truly want to leverage what the new science of motivation is teaching us.

In the June issue of Ignite, Susan Fowler, best-selling business author of Why Motivating People Doesn’t Work…And What Does, explains that individuals bring one of six motivational outlooks to any goal or task they face.Three of the outlooks correlate to positive, long-lasting, and consistent energy for getting a job done—and three don’t.

The three positive optimal motivational outlooks are

• Aligned. This is where an individual derives a sense of meaning from the goal or task, is able to align the task with important personal values, and is making a conscious and deliberate choice to do the right thing.
• Integrated. This is where an individual is motivated because the goal or task fulfills a deeply felt sense of purpose or is regarded as a self-defining activity.
• Inherent. This is where an individual perceives the goal or task as pure fun and enjoyment.

The three suboptimal motivation outlooks are

• Disinterested. This is where an individual feels overwhelmed, cannot find value in the task, or doesn’t have the energy to manage what’s required.
• External. This is where an individual is primarily motivated by the promise of a tangible reward or incentive, or the expectation of increased power, status, or respect.
• Imposed. This is where an individual is motivated by pressure to perform by either self-expectations or the expectations of others. Their actions are an attempt to avoid feelings of guilt, shame, or disappointment.

Fowler explains that looking beyond a simple extrinsic/intrinsic model of motivation creates additional choices and gives leaders more options to help facilitate a shift to a better outlook. Her approach is to teach leaders how to have conversations that help others identify the reasons for their motivation. The result is higher quality motivation that is based on meaningful values and a noble purpose.

Fowler is quick to point out that this kind of shift is more than a theoretical idea—it is a practical enhancement that makes the application of other leadership skills more effective.

“A strong foundation in motivation science elevates traditional leadership skills,” explains Fowler. “For example, consider the benefit when you combine traditional goal setting with a motivational outlook conversation about achieving the goal. These conversations give managers an opportunity to help people find relevance, meaning, and deeper connection to their goals. Skipping over the motivational outlook conversation or jumping to a problem solving or action planning conversation with people when they are suboptimally motivated on the goal, problem, or plan usually leads to suboptimal results down the road.

“People work best when they are pursuing goals for high quality reasons. Ask people questions that help them connect their goals to their values and sense of purpose. People who make this connection don’t just perform at a high level and achieve their goals—they flourish.”

You can read more about Fowler’s approach to workplace motivation in the June issue of Ignite.  Also, be sure to check the information about Fowler’s upcoming webinar on Leadership Skills: Applying the New Science of Motivation.  The event is free, courtesy of Cisco WebEx and The Ken Blanchard Companies.

As Blanchard shares, “The advent of the functional MRI (magnetic resonance imaging) is giving us a peek into the workings of the brain, and the new science of motivation is helping us better understand what engages people. These developments, combined with ongoing research into well-being, are all beginning to converge on a new holistic model for leading others effectively.

“For the past fifty years we have used a left brain/right brain model to explain the way our brains work. While that’s been helpful, functional MRIs have vastly improved our ability to see which parts of the brain light up in different situations. The new focus is on the prefrontal cortex. It is the seat of judgment, emotional regulation, and executive functioning.”

According to Blanchard, the prefrontal cortex is also a “resource hog.” It uses a large share of the body’s glucose and oxygen and is very sensitive to external factors like sleep, diet, and stress.

“Stress causes the release of cortisol and adrenaline, which shuts down the brain’s higher level thinking abilities,” says Blanchard. “People revert to a more basic fight, flight, or freeze mode. That’s not the kind of thinking that leads to innovation, creativity, and collaboration. Instead, leaders want to look at creating safe environments that increase the production of the neurotransmitters that promote feelings of wellbeing, like dopamine and oxytocin. This makes it easier for people to consider new ideas, take risks, relate to others, and perform at their best.” 

ENGAGEMENT AND APPRAISAL

Blanchard will also be sharing new approaches to the problem of stubbornly low employee engagement scores in many organizations—including research his company has done that has garnered academic awards for research excellence and cutting-edge thinking.

“Organizations have become good at measuring levels of engagement, but not at improving those levels. Our research has found that there is a significant correlation between twelve work environment factors and five important employee intentions: the intention to perform at a high level, to apply discretionary effort when needed, to stay with an organization, to endorse it to others, and to work collaboratively as a good organizational citizen. Leaders need to intimately understand these environmental factors, the connection to intentions, and the individual appraisal process if they want to make lasting improvement to employee engagement scores.”

OPTIMAL MOTIVATION

The third area Blanchard will cover in his presentation is the latest research on motivation and the continued shift on discovering intrinsic motivators that tap into the motivation people already have. Blanchard will be highlighting the work of Susan Fowler, a senior consulting partner with The Ken Blanchard Companies, who is the author of Why Motivating People Doesn’t Work … and What Does.

“Susan Fowler has literally written the book on how motivation from external rewards and sanctions impacts six different motivational outlooks,” says Blanchard. “Including how extrinsic motivators lead to one of three suboptimal motivational outlooks, while intrinsic motivators lead to optimal motivation.” 

A CRITICAL JUNCTURE

Blanchard believes the leadership learning and development space is at an important inflection point.

“We are at a critical point in our industry where there are tens of millions of people who are either in, or soon to enter, their first management job. This huge thundering herd of people is moving into leadership at a time when direct reports will be expecting a lot from them. It’s never been more important to take a second look at methods that have worked in the past and combine them with the latest thinking about how to enhance leadership practices for a new generation in the workforce.”

If you are attending this year’s ATD Conference learn more about The Blanchard Companies’ complete schedule of activities. If you are not travelling to this year’s conference, be sure to check out a free online event on May 27 where Blanchard will be sharing key points from his presentation.

The 950-person study looked at the correlations between three different motivational outlooks—Disinterested, Suboptimal, and Optimal—and five subsequent intentions to act in a positive manner—apply discretionary effort, perform at a high level, endorse the organization, remain with the organization, and be a good organizational citizen.

As expected, people who identified their motivational outlook as Disinterested showed no measurable correlation to exhibit the five desirable behaviors. However, the research showed that people with a carrot and stick (gain reward or avoid punishment) motivational outlook, labeled Suboptimal by the researchers, also showed no measurable correlation back to positive intentions.

Only people who identified their motivational outlook as Optimal—participating in a project or task because they were able to link participation to a significant value, life, or work purpose—showed a strong correlation.

Implications for Leaders

For managers—especially those using rewards and sanctions as performance management tools—this new data requires a rethinking of the best way to go about encouraging long term high performance. For best results, the Blanchard researchers suggest six ways managers can build stronger links to positive intentions.

• Encourage autonomy—by inviting choice and exploring options within boundaries
• Deepen relatedness—by sharing information about yourself and the organization, showing empathy and caring, and discussing your intentions openly
• Develop competence—by emphasizing learning goals and not just performance goals and by providing training and appropriate leadership style matching a person’s level of development
• Promote mindfulness—by encouraging self-reflection and asking open-ended questions that identify options
• Align with values—by helping individuals align goals to their identified values and by exploring natural interest and enthusiasm for a goal
• Connect to purpose—by providing rationale and big picture overviews to help individuals connect the goal to a work or life-related purpose

The research cautions leaders that taking motivational short cuts may spur action short term, but may do more harm than good long term. Instead, take the time to connect and align work goals in a way that builds autonomy, relatedness, and competence. You can learn more about the research—including source materials and additional tips for leaders, by downloading the 12-page white paper, A Business Case for Optimal Motivation.

The result is suboptimal motivation, which characterizes three out of a possible six outlooks people can have when considering a task:

• Disinterested (suboptimal): I’m not interested–it feels like a waste of time.
• External (suboptimal): I’ll do it because of a promise for more money or an enhanced status or image in the eyes of others.
• Imposed (suboptimal): I’ll do it to avoid feelings of guilt, shame, or fear from not doing it.
• Aligned (optimal): I’ll do it because it allows me to connect the task to a significant value.
• Integrated (optimal): I’ll do it because it allows me to link to a life or work purpose.
• Inherent (optimal): I’ll do it because it is something I enjoy and think would be fun.

When managers promise more money, award prizes for contests, offer rewards, threaten punishment, apply pressure, or use guilt, shame, or emotional blackmail to encourage specific behaviors from employees, they may successfully initiate new behaviors and produce results—but they fail miserably in helping people maintain their progress or sustain those results. This is the motivational junk food approach that leads to the Disinterested, External, and Imposed suboptimal outlooks.

People with high-quality motivation, on the other hand, may accept external rewards when offered, but this is clearly not the reason for their efforts. The reasons the optimally motivated employees of the world do what they do are more profound and provide more satisfaction than external rewards can deliver.

Don’t Feed Your People Motivational Junk Food

When people experience high-quality motivation, they achieve above-standard results; demonstrate enhanced creativity, collaboration, and productivity; are more likely to repeat their peak performance; and enjoy greater physical and mental health.

Providing high-quality motivation like connecting a task to significant values and/or purpose may require more thought and preparation, but it generates the high-quality energy, vitality, and positive well-being that leads to sustainable results. If you want to create a work culture that thrives, wean yourself and your people off motivational junk food and offer them healthy alternatives.

To learn more about Fowler’s approach to motivation, be sure to read her complete article at Fast Company Online, Why the Way We Motivate People—and Ourselves—Matters.  Curious about your own motivational outlook and how it might be impacting your performance?  Check out Fowler’s free Motivational Outlook self-assessment.

In a new article for Harvard Business Review Online, What Maslow’s Hierarchy Won’t Tell You About Motivation, Blanchard author Susan Fowler suggests that despite the popularity of Maslow’s model it might be time to take a second look at the idea of a needs hierarchy.

In conducting research for her new book, Why Motivating People Doesn’t Work … And What Does, Fowler found that instead of a hierarchy, contemporary science points to three universal psychological needs common to all people at all times:  autonomy, relatedness, and competence.  This research would suggest that leaders need to address these three psychological needs early and often instead of delaying them for a future time.  For example:

Autonomy is a person’s need to perceive that they have choices, that what they are doing is of their own volition, and that they are the source of their own actions.  Fowler explains that the way leaders frame information and situations either promotes the likelihood that a person will perceive autonomy or undermines it. To promote autonomy Fowler recommends that leaders:

• Frame goals and timelines as essential information to assure a person’s success, rather than as dictates or ways to hold people accountable.
• Refrain from incentivizing people through competitions and games.
• Don’t apply pressure to perform. Sustained peak performance is a result of people acting because they choose to — not because they feel they have to.

Relatedness is a person’s need to care about and be cared about by others, to feel connected to others without concerns about ulterior motives, and to feel that they are contributing to something greater than themselves. Fowler shares that leaders have a great opportunity to help people derive meaning from their work and deepen relatedness by:

• Validating the exploration of feelings in the workplace and being willing to ask people how they feel about an assigned project or goal and listening to their response.
• Taking time to facilitate the development of people’s values at work — and then helping them align those values with their goals.
• Connecting people’s work to a noble purpose.

Competence is a person’s need to feel effective at meeting every-day challenges and opportunities, demonstrating skill over time, and feeling a sense of growth and flourishing. Fowler shares that leaders can rekindle people’s desire to grow, learn, and develop competence by:

• Making resources available for learning. What message does it send about values for learning and developing competence when training budgets are the first casualty of economic cutbacks?
• Setting learning goals — not just the traditional results-oriented and outcome goals.
• At the end of each day, instead of asking, “What did you achieve today?” ask “What did you learn today? How did you grow today in ways that will help you and others tomorrow?”

The exciting message to leaders is that when the three basic psychological needs are satisfied in the workplace, people experience the day-to-day high-quality motivation that fuels employee work passion — and all the inherent benefits that come from actively engaged individuals at work.

To learn more about Fowler’s research, read her entire article at HBR.org.  Be sure to check out—and join the lively conversation—taking place with fellow leadership development peers!

In her new book, Why Motivating People Doesn’t Work … And What Does, author Susan Fowler reminds leaders that employees are always motivated—it’s just the quality of their motivation that’s a problem sometimes. Fowler shares how the repeated use of motivational carrots & sticks might get results in the short term, but often have negative consequences long-term.

That’s why she labels a motivational mindset created by the use of rewards and/or punishment as sub-optimal and why she encourages individuals and leaders to check-in on their own motivational mindset occasionally to make sure that they aren’t just going through the motions.  Fowler knows from the research that sustained, healthy, long-term motivation comes from an aligned and integrated motivational outlook where work is connected to a higher purpose and people see how their role fits into the bigger picture.

How can you tell when it might be time for a motivational outlook check-up?  Here are some of the common symptoms Fowler has seen. Consider a one-on-one conversation focused on motivation when normally productive employees are:

1. Missing deadlines
2. Performing below expectation on important goals or projects
3. Not living up to their potential in a role
4. Often in a bad mood that permeates the workplace
5. Not taking initiative in circumstances where it is needed
6. Displaying emotion that is out of character or seems disproportionate to the situation
7. Undermining the positive energy of others
8. Rejecting helpful feedback
9. Getting defensive easily or often
10. Seemingly out of alignment with the organization’s purpose and values
11. Ignoring health and or safety issues

Any or all of these symptoms can indicate an employee with a sub-optimal motivational outlook.  To reframe and potentially upshift motivation to something more optimal, Fowler recommends a conversation focused on the issue, but she cautions against three common mistakes managers make; trying to problem solve, impose your values, or expect an immediate shift.

To avoid these common mistakes, Fowler recommends the following:

Refrain from Problem Solving:  This is a different type of conversation.  As a leader, you will be sorely tempted to share your expertise, but do not confuse a conversation about internal motivation with a problem-solving session.

Don’t Impose Your Values: One of the biggest mistakes leaders make with motivational outlook conversations is assuming another person holds or appreciates the same values. Despite your good intentions, imposing your values on others tends to provoke an imposed motivational outlook—one of the sub-optimal outlooks you are trying to avoid.

Do Not Expect an Immediate Shift: Relax, practice mindfulness, and allow the conversation to take its course. Realize that a person may not shift during this first conversation—it will happen when the person is ready. Remember, the purpose of a motivational outlook conversation is to discuss and explore motivational options and then shift, if they choose to do so.

To learn more on improving motivation inside your organization, download a free chapter of Fowler’s book, Why Motivating People Doesn’t Work … And What Does.  You can also check on your own motivational outlook through a mini-assessment. And don’t miss an opportunity to participate in a live webinar with Fowler on Wednesday, October 22. Susan will be presenting on Rethinking Five Beliefs that Erode Workplace Motivation. The event is free, courtesy of Cisco WebEx and The Ken Blanchard Companies.

“There is a huge difference between seeing your job as holding people accountable for results versus helping them to be accountable. People want to be accountable. They want to make a contribution and do the right thing. If you, as a manager, find yourself having to hold people accountable, there is a breakdown in the process and in the way that goals, metrics, and the work environment have been defined.”

“People are always motivated,” explains Fowler. “Your job as a leader is to understand why a person is motivated the way they are and then help them understand their choices, opportunities, and options.”

Fowler encourages leaders to recognize different Motivational Outlooks—or reasons people are motivated. Motivational Outlooks fall into two broad categories with significantly different implications: Optimal and Suboptimal.

Suboptimal Motivational Outlooks are generated by external incentives such as money, rewards, status, and power, or negative repercussions if targets aren’t met.

Optimal Motivational Outlooks describe motivation based on work aligned with higher-level values or connected to a noble purpose, or inherent joy and pleasure. Fowler explains that when people act from Optimal Motivational Outlooks, they see the value of their work and how it helps them experience an increased sense of control, enhanced relationships, and new skills.

Organizations whose practices promote Suboptimal Motivational Outlooks not only suffer long-term performance, productivity, and innovation loss, but also find themselves dealing with the aftermath of thwarting people’s psychological needs: namely low morale, high turnover, absenteeism, inventory shrinkage, and other ways of people acting out to make up for what they are missing. It leads to an attitude of work as a transaction, “I will only do this if I get that.”

“There is a huge opportunity loss with this approach,” explains Fowler. “We are not getting the best from people under those conditions. Workplaces based on Suboptimal Motivational Outlooks—carrots or sticks—to increase results may achieve short-term behavior change but end up with compliance, not commitment.”

Take a Different Approach

Fowler encourages leaders to take a different approach. To begin, Fowler recommends promoting autonomy, relatedness, and competence. “A good place to start is to change the way you present goals and deadlines that too often undermine people’s sense of autonomy. Reframe goals and deadlines as vital information that will help people succeed instead of techniques for holding people accountable.

“Promote relatedness through values conversations; help people align their work with meaningful values and a sense of purpose. Tap into what is inherently rewarding to people. The best leaders create an alliance with their people that goes beyond compliance.

“Develop people’s sense of competence by asking, ‘What did you learn today that will help you be better tomorrow?’ instead of only focusing on ‘What did you get done today?’”

It’s about having Motivational Outlook Conversations with people to surface the type of motivation people already have and guide them to better choices—for their own well-being and the benefit of the organization as well.

To learn more about Fowler’s approach to motivation, download a free chapter of her book, Why Motivating People Doesn’t Work … And What Does or check out her complete interview in Ignite, Employee Motivation: Focus on Process Instead of Results.  Also be sure to take a look at a complimentary webinar Fowler is conducting on October 22, Rethinking Five Beliefs That Undermine Workplace Motivation.  It’s free courtesy of Cisco WebEx and The Ken Blanchard Companies.

In his book, Punished By Rewards: The Trouble with Gold Stars, Incentive Plans, A’s, Praise, and Other Bribes author Alfie Kohn points out that when reward and recognition is conditionally based, it can actually undermine performance by: 

• Setting up a competitive atmosphere where some people win while other people lose 
• Discouraging risk taking when employees fall back on what has worked in the past instead of trying new things which may or may not work 
• Eroding natural interest by replacing intrinsic motivators with extrinsic ones

Perhaps most importantly, improper use of rewards and incentives can sometimes get in the way of good management.  This happens when managers rely to heavily on the use of rewards and incentives instead of drilling down on the reasons why employees may not be performing up to level. 

For organizations looking to improve the creativity, innovation, risk-taking and intrinsic motivation of their employees, Kohn recommends that leaders focus on three areas: 

1. Rethink financial incentives.  Instead of putting so much emphasis on pay-for-performance, pay people a little more than industry norms and then do everything in your power to help them put money out of their minds. 
2. Reevaluate evaluation. Make performance evaluation an ongoing process instead of a once-per-year event.  Make sure that it is a two-way conversation that is separate from conversations about compensation. 
3. Create the conditions for authentic motivation.  Kohn recommends focusing on collaboration—helping employees work together, content—design meaningful jobs and help people find the value in their work, and choice—wherever possible, give people the opportunity to determine how the task will be accomplished.

Kohn is a provocative thinker in this area. For leaders looking for the complete picture on the use of rewards and recognition in their organizations, he offers a great alternative viewpoint on the use of incentives.  I highly recommend him to you and invite your thoughts and comments here.